Strategic Innovation & Design Thinking
True innovation is coming up with a product that customers didn’t even know they need
REGULAR FEE
SGD1,395
EARLY BIRD FEE
SGD1,195

ABOUT THE WORKSHOP

Innovation = Idea + Leader + Team + Plan

Innovating is the act of introducing new ideas, products or methods. Synonymous for change, making a difference, creating something unique, better, and initiating improvements across the organizations in the broadest sense.

The Strategic Innovation & Design Toolkit helps individuals and businesses to outperform their competitors. It is a structured yet creative approach towards finding new solutions that create leaps in value for both the organization and the end users.

It can be applied internally and externally to create new market spaces, blue oceans, making competition irrelevant.

5 Key Takeaways

1. Be strategic & innovative
    Formulate strategic innovation for your business, products and services
2. Structure “brainstorming” processes
    Learn processes and tools that helps you improve the certainty of success in developing innovation
3. Design thinking
    Learn strategic design thinking process to create a new breed of leaders and an innovation culture in the company
4. Build value proposition
    Learn how to increase the value, differentiate and rethink your products/services towards your target audience
5. Grow your business
    Equip yourself with practical tools, frameworks and processes that are immediately applicable to create a Blue Ocean market space that makes your competitor irrelevant

COURSE OUTLINE

THE 3 MAIN PARTS OF STRATEGIC INNOVATION & DESIGN THINKING:

  1. Understanding Innovation & Blue Ocean (Understanding Concepts)
  2. Blue Ocean & Innovative Strategy Tools (Understanding Tools)
  3. Creating Your Innovative Strategy – Business Case Simulation (Using The Toolkit)
Design Thinking & Case Study Videos

  • What is Design Thinking?
  • Design Thinking Skills
  • Identifying Customer Needs
  • Applied Creativity
  • Design of Services & Customer Experience
  • Design for Environmental Sustainability
  • 7 Types of Design Thinker
  • 5-Step Design Thinking Action Plan
    1. Empathize
    2. Define
    3. Ideate
    4. Prototype
    5. Test
  • Case Study Videos and Group Discussions

ABOUT THE TRAINER

Carl is the Founder and the Group MD of momenta. In the last 25 years, he has successfully built many businesses across the region, successfully sold and even listed some of the companies he owned. In addition to being an entrepreneur, he is an advisor to board members of multinationals and government organizations for the past 15 years.

Carl is also a frequent speaker at leading industry events and currently serves on the board of several professional bodies. He has authored two books on marketing and corporate risk management and holds a Post-graduate degree from Portland State University, Oregon, USA.

Carl has a unique ability to transform listeners into learners and continues to inspire all those who participate.

COURSE HIGHLIGHTS

60 Paya Lebar Road, Paya Lebar Square #10-43, Singapore 409051

Who Should Attend?

This program is suitable for anyone in the organization that handles innovation, product development and management, such as:

  • C-level Executives
  • Directors
  • Department Heads

Of the following portfolio:

  • Strategy
  • Product Development
  • Operations
  • Sales & Marketing
  • Business Development

Testimonials

“(The course) helped to think alternatives and out of box. Helped me to understand what innovation involves and generate new ideas that definitely benefit my future work and career”

~Market Officer, IE Singapore


“Great facilitator and engaging all the time.”

~Country Manager, Brother Singapore International 

REGISTRATION DETAILS